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Privacy Policy & Cookies

We at What's Halfway are committed to respecting your online privacy and recognise your need for appropriate protection and management of any personally identifiable information (“Personal Information”) you share with us.

Personal Information means any information that may be used to identify an individual, including, but not limited to, a first and last name, a home or other physical address, an e-mail address or other contact information, whether at work or at home. In general, you can visit our web pages without telling us who you are or revealing any Personal Information about yourself.

We strive to comply with all applicable laws around the globe that are designed to protect your privacy. Although legal requirements may vary from country to country, we intends to adhere to the principles set forth in this Online Privacy Policy even if, in connection with the above, we transfer your Personal Information from your country to countries that may not require an “adequate” level of protection for your Personal Information. In other words, our goal is to provide protection for your Personal Information no matter where that Personal Information is collected, transferred or retained. Cookies and other Tracking Technologies.

Some of our web pages utilise “cookies” and other tracking technologies. A “cookie” is a small text file that may be used, for example, to collect information about web site activity. Some cookies and other technologies may serve to recall Personal Information previously indicated by a web user. Most browsers allow you to control cookies, including whether or not to accept them and how to remove them.

You may set most browsers to notify you if you receive a cookie or you may choose to block cookies with your browser, but please note that if you choose to erase or block your cookies, you will need to re-enter your original user ID and password to gain access to certain parts of the web site.

Tracking technologies may record information such as Internet domain and host names; Internet protocol (IP) addresses; browser software and operating system types; clickstream patterns; and dates and times that our site is accessed. Our use of cookies and other tracking technologies allows us to improve our web site and your web experience. We may also analyze information that does not contain Personal Information for trends and statistics.

To protect your privacy, we have adopted the following principles:


Where What's Halfway collects Personal Information on the web, we intend to post a purpose statement that explains why Personal Information will be collected and whether we plan to share such Personal Information outside of What's Halfway or those working on our behalf. What's Halfway does not intend to transfer Personal Information without your consent to third parties who are not bound to act on our behalf unless such transfer is legally required.

Choice You may choose whether or not to provide Personal Information to What's Halfway. The notice we intend to provide where we collect Personal Information on the web should help you to make this choice.

If you chose to have a relationship with What's Halfway, such as a contractual or other business relationship or partnership, we will naturally continue to contact you in connection with that business relationship.


Wherever your Personal Information may be held within What's Halfway or on its behalf, we intend to take reasonable and appropriate steps to protect the Personal Information that you share with us from unauthorised access or disclosure.


We are committed to privacy and through our membership in the Online Privacy Alliance, are actively involved in and support current industry initiatives to preserve individual privacy rights on the Internet. Protecting your privacy on-line is an evolving area, and our web sites are constantly evolving to meet these demands.

If you have any comments or questions regarding our Online Privacy Policy, please contact us at WHILE WE CANNOT GUARANTEE PRIVACY PERFECTION we will address any issue to the best of our abilities AS SOON AS POSSIBLE.

Your Consent

By using this web site, you consent to the terms of our Online Privacy Policy and to What's Halfway processing of Personal Information for the purposes given above as well as those explained where we collect Personal Information on the web. Should the Online Privacy Policy change, we intend to take every reasonable step to ensure that these changes are brought to your attention by posting all changes prominently on our web site for a reasonable period of time.

We are committed to protecting your right to privacy. What's Halfway respects your privacy and we will use our best efforts to ensure that the information you provide to us remains private. Information provided will only be stored on computers based in the UK.

For control of our business, our website logs IP addresses, which is the automatic number assigned to your computer when you surf the web. The IP address allows us to anonymously track visitors’ usage on our website. Your IP address is not connected to any personally identifiable or on-line contact information like a name and address, so you remain anonymous at all times.

use of cookies

This site only uses Google Analytics cookies. These are small files that a website inserts on your hard-drive when you visit a website. The Google Analytics cookies are used to track visits to our site and your journey through it. You may delete and block all cookies from this site, but parts of the site may not work if you do so. By using and/or registering on our site, you agree to the use of cookies by us.

Cookies set by Google Analytics

Name: _utma
Content: randomly generated number
Used for: identifying unique visitors
Expires: 2 years

Name: _utmb and _utmc
Content: randomly generated number
Used for: identifying the current session
Expires: 30 minutes

Name: _utmz
Typical content: randomly generated number + info on how the site was reached
Used for: tracking how visitors came to our website
Expires: 6 months

Cookies set by

Name: acceptCookies
Content: None
Used for: Remembering if a user has accepted the use of Analytics cookies; if so, do not display the cookies notification bar on the website
Expires: 1 year

What's Halfway does not use any other cookies on its website.

We may need to disclose your data to appropriate persons where required by law.

This web site contains links to other sites. Please be aware What's Halfway is not responsible for the privacy policy of other web sites. This privacy statement applies solely to information collected by this web site.

If we decide to change our privacy policy we will post any changes to this web site.

What's Halfway reserves the right to change this statement at any time.